Willows: retail Brand Story

Story Brand

Retail Brand Story

willows, a successful and established vancouver, Washington-based retail store, was ready to expand its online retail presence in order to meet the growing demand of a national clientele. defining the store’s brand story and social media presence helped establish the brand narrative and visual aesthetic.

Willows is a west coast-based women’s collection with a style that is distinctly modern, feminine, strong, and sometimes a dash bohemian. We’re influenced by the mountains, ocean, deserts, and green valleys of the Pacific Northwest. Our lives are coastal casual and mountain chic and everything in between.

#SheWearsWillows

Social Media + Web Story Branding

Screen Shot 2021-08-09 at 6.53.10 PM.png